Whether you've never taken on an SEO project before, or you're a seasoned marketing translator who needs to get up to speed with how search has changed, this workshop is for you. The LRG's September event will be held in a new venue – the Cervantes Institute – to which we welcome Maria Scheibengraf, who will deliver a hands-on SEO localisation workshop for translators at any stage.

SEO localisation is often treated as a technical add-on: find the keywords, slot them in, done. There's a lot more going on than that. When you localise content for a Spanish or German market, search behaviour looks quite different from the English-language original. So how do you translate in a way that actually performs in the target market? Join us and you'll finish the session with a clear process you can take straight to your next project.

 

LRG Network member fee: £25 (in-person/livestream)

ITI member fee: £30 (in-person/livestream)

Non-member fee: £30 (in-person/livestream)

Student fee: £5 (in-person/livestream)

Contact name: Jasper Tilbury FITI

Contact email: [email protected]

Location: Instituto Cervantes, 15-19 Devereux Court, London WC2R 3JJ. The Institute is in an easy-to-miss alleyway off the Strand, very close to the Devereux pu

Additional information: Find out more from: Sabrina Toscani or Jasper Tilbury, Events Coordination Team, ITI-LRG, [email protected]

Booking closes: 16 September 2026

CPD hours: 3

LRG Network website: https://iti-lrg.org.uk/