Dream Clientele
Course length: approximately 3 hours, which can be logged as CPD hours.
Who is this course for?
- Translators
- Interpreters
- Freelancers
- Self-employed professionals
- Anyone with an established client base already who is looking to attract better-fit clients, building long-lasting working relationships and how to grow their business with greater clarity and confidence.
If any of this fits your business goals, then this course is for you.
What will I learn?
- How to identify ideal clients and apply clear positioning to attract aligned clients
- How to communicate your value clearly
- How to build trust through consistent outreach and follow-up
- How to craft messages that resonate through communication platforms like LinkedIn and email
- How to implement long-term client engagement strategies
By the end of the course, you’ll be equipped to attract the right clients, maintain professional boundaries, and keep your business pipeline healthy all year round.
How will I learn?
The Dream Clientele course is delivered in clear modules, which contain video lessons and downloadable worksheets, so the course can be completed at the pace that suits you best.
ITI members
£59.99 + VAT
Non-members
£89.99 + VAT
About the author
Joachim Lépine, M. Ed., C. Tr., is a French-to-English translator with more than 15 years of experience translating for prestigious academic and marketing clients in North American and beyond. He is also the owner of LION Translation Academy, based out of Sherbrooke, Quebec, which offers business, tech and language workshops to help translators thrive in every area of their practice.
For nearly a decade, Joe has also been leading professional development seminars for organisations including ITI, the European Commission, NATO, OTTIAQ, Training for Translators, Magistrad, Proz.com and many others worldwide.
I enjoyed the course. Joachim is a very engaging speaker and has a lovely calm manner about him. There was plenty to think about, and I'm still working through the exercises. It was a good starting point for those of us thinking about trying to work more with direct clients.
Dream Clientele is made up of 7 modules. Find out more about what you will be learning at each stage of the course here:
Module 1: Laying the foundations
Module 2: Uprooting the weeds
Module 3: Planting with intentions
Module 4: Nurturing relationships with clients
Module 5: Watching out for pests and setting boundaries for success
Module 6: Inviting pollinators
Module 7: Final tips on how to tend your garden