Business skills for interpreters in the new digital age

7 – 14 December 2021 ITI short course
  • Tuesday 7 December
  • Tuesday 14 December

An online short course specially designed for professional interpreters working in the private market.

The course will help interpreters put together a viable and comprehensive business plan that includes all four key pillars of entrepreneurship: Business Model, Branding, Marketing, and Networking.

Attendees will learn how to improve their standing in the marketplace and create a more sustainable and resilient business structure, whether they work with intermediaries (agencies and consultant interpreters), direct clients, or both, by harnessing the power of a multifaceted approach instead of relying solely on isolated actions.

You will discover how to grow your business profitably as a sole operator, and in a way that keeps you in control.

Session 1 starts at 5 pm until 7 pm  (GMT) will cover:

  • The entrepreneurial mindset
  • Interpreter dualities and conundrums
  • How to choose your business model
  • How to draft your value proposition
  • How to design your revenue streams
  • What is on the backend of your brand
  • How to bring your brand to life.

Session 2 starts at 5 pm until 7 pm  (GMT) will cover:

  • What type/s of marketing are out there and which one to choose/do
  • How to keep your marketing efforts from taking over your life
  • The value of word of mouth and word of mouse
  • How to network like a pro
  • How to leverage your contacts
  • How to sell without being salesy
  • How to achieve sustainable growth

ITI members: £60 +VAT

Non-members: £90 +VAT